Why do you think email newsletters and email promotions have proven to be one of the most effective means of marketing a business's products or services?
Thursday, October 1, 2009
Marketing 1 Blog Entry # 2 (25 points)
Why do you think email newsletters and email promotions have proven to be one of the most effective means of marketing a business's products or services?
Posted by Gerald Bodner at 7:03 AM
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16 comments:
Email has been proven to be effective especially because of the recent fall of the economy. The cost of paper products are so high that it makes it so much more expensive to send paper flyers or letters to several businesses. With email, it is less costly and it also can be recieved instantly. Through internet, an email could get to a person days before a letter could, which keeps the lines of communication constantly open. Email has become well known in society for this reason.
-Shannon Riley
Email has been so effective because almost everyone has an email. Instead of having customers going out to find promotions, the companies can send the promotion right to them very easily. It requires little work and energy to make the promotion and a computer by itself can send it to a whole list of names. The newsletters that are sent out also help inform the people about the business and it is done very easily. Most people check their inbox everyday too, which means that we are constantly seeing and remembering these promotions and newsletters.
-David Chung
Everyone has an email now and everyone checks all their mail. No one likes a crazy big inbox so they'll probably end up seeing the email. Instead of marketing to a group of people over a tv, email allows 1 on 1 marketing to the customer. Usually you wouldn't an email about some product or service unless you signed up somewhere that related to this, so it gives a better chance of you being more attracted to it. In the email you could also add pictures or some kind of effect that would be eye-catching then say, talking over a telephone.
-Dai Dai Nguyendo Dai
Email is a very effective tool for businesses because it allows you to share info quicker. Regular mail can take days to get to the recipent and can be costly to companies. Using email allows you to still get your message out there faster, cost efficent, and less of a hassle. Also it enables you to have easier communication with clients who are overseas and maybe is diffcult to send regualr mail. Email has bridged the gap between bussiness and other companies or consumers by moving with the trend in technology.
e-mailing news letters & promotions have been one of the most effective means of marketing of a business product & the services that the business offers their clients because they can automatically send it & the client or the person they send it to recieve it really fast. also because a lot of people & business managers check their mail very often.
-sandra coreas
Email promotions have been really helpful and effective for business because people would get notified about something that they probally haven't heard of before. They would receive newsletters about something that probably would interest them in a way that they never have thought of buying before. Companies and retail stores also email coupons and discounts to the customer which makes it more faster and easier to get to them. Now companies wouldn't need the hassle of having a million post cards mailed to every doorstep of the neighborhood. Stores get a lot of good business through emailing customers and the customers could just easily forward the newletter without needing the post office.
Email Newsletters and email promotions have been succesful nowdays because so many amercains have emails. They check their emails daily and when they do they see the advertisments given on their email's home page. For example, Yahoo!Mail has so many advertisments so while your checking your mail you can look up the new movies that are coming out or the resturants that had gotten good ratings that week. Whenever you sign into AOL, the AOL homepage autmatically shows up. And when it does I usually read whats going on in the outside world there. It has sports, entertainment, music, celebitry, and more.
- Shabnam Gardezi
Advertising through email is effective because a large percent of the population use email. emailing is a good way of communicating from business to business.People gather a lot of business information through emails. Customers are satisfied by the easy way of obtaining information from companies. These people that use email everyday are easily pulled into the advertisments and become curious.
-Chris Lynn
E-mails have been proven effectively mostly because companies want to promote their company as much as they can, and i dont think they can go wrong wit e-mail becuase everyone has one ! I think when companies send e-mails out as promotions, people take advantage of it more because people have evolved to use the internet . Certain people just don't pay attention to standard mail for some odd reason . I don't think i know why this is the case, but i know that its true and i think its either going to stay this way or get more advanced becuase things just keep on evolving and it will never stop to .
-Grace Velasquez .
Emails can be very effective and important in businesses. They can be used to supply employers with information about their jobs. Emails can also be used to contact other work mates or bosses who are far apart from each other. For example a person who gets sick and can't go to work, they can just send an email to their work place to inform the maneger about the situation. Also emails are free and thats another reason that they are moslty used by businesses. Alex Aram
The reason that email newsletters and email promotions have proven to be one of the most effective means of marketing a business's products and sevices is simply because people are constantly using the Internet. Just like televison commercials, a business can show its aspects through email, while displaying additional information with it. For example, a business can send information about sales, specials, new inventory, new locations and even coupons. By doing this, it interests the consumers and keeps them informed about products or services. Another reason email is such a great marketing tool is because most of everybody has one and can recieve the message whenever they get to it.
-Jair Pasaye Lopez
Everybody checks their e-mail either on a computer or even from their cellphones .Compaines automatically send a little pop-up newsletter for us to see that has details about the new products coming out or about the latest promotions in store .It's easier for us (consumers) to go online and findout informations about the business itself and what kind of service it has to offer.
-Yessica Salamanca
Email marketing is so effective because they get to communicate to consumers about their products. They get to send out coupons for some of their products, so that they can get buisness with that specific customer. Buisnesses usually get their information about that customer from the retail stores that ask the customer for that kind of information. Then to make sure that get to keep that buisness with that customer they send them offers/coupons as a way to keep the consumers interested in whatever it is they are trying to sell. Buisnesses also like to make special rewards for the customer if they refer a friend to that company. So these are some of the ways buisnesses send stuff to you by email and why they ask about some of the information from you at the store.
-RaShara Toney
I think email is effective because everybody has an email these days and most of them kepp it open all day. So when the senders send an email everyone on there list gets it. Also the sender can give printable coupons in their email. People like coupons, and more in todays economy. Also businesses study how people will react to when they get the emails, so they make it simple.
Tariq Masoud
Email marketing is a more effective and efficient way for businesses to promote their products and services. Customers who sign up for newsletters can also edit out the promotions on products or services they don't want from stores, saving businesses time on emailing the information to particular customers. People can sign up to receive newsletters from a store they like, giving businesses a better opportunity to advertise their promotions or items to potential customers. Emailing customers is also much cheaper for businesses compared to mailing, calling, or sending flyers to customers. Companies can also send customers more updated information through emails, because catalogues and ads are printed months before they are actually sent to customers' doorsteps.
Now, email has been common to everyone.People who work in businesses or is the employee of the store, even has email.Its very easy and faster to use the internet and email something that's important that needs to get to a person.Since, the economy is down, people try to use less paper and mail the letters.So,that's why I think its proven to be most effective.
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